I used to love wearing perfume. I had several signature scents yet once I went down the natural rabbit hole, I was shocked to discover how horrible the synthetic fragrances & chemicals are! On top of it, I also noticed the extreme headaches I would get when I would try to wear them again for special occasions. I was concerned I would never find a decent non toxic replacement. I saw this product when they first launched it so decided, why not kill two birds with one stone? I could get my “perfume” fix yet add a little extra something for my husband lol I’m addicted now. Sure, it’s not going to have that strong smell that actual perfumes/body sprays have however, it’s the perfect light yet natural seductive scent that will still make quite the statement. I apply it several times a day. Absolutely love it!